Ms. Jun Peng has been working within Marketing for more than 10 years both in China and overseas. She is a professional Marketer who worked with both B2B and B2C sectors, and her specialties lie in Chinese social media marketing, Baidu SEO and SEM/PPC, as well as B2B communication and market intelligence. Jun has carried out social and online marketing projects for industries of education, hospitality, medical devices, manufacturing, etc. Her role at PTL Group is to lead the Chinese marketing team that provides local marketing services to foreign companies in the Chinese market.
Ms. Bridget Ding is a post 90s(90后) young entrepreneur, the general manager of Lavido China, and the founder of Serendipity.co (A beauty hunter and an avant-garde marketing agency. She graduated from University of Pennsylvania with a degree in Philosophy, Politics and Economics and a minor in Consumer Behavior. She has abundant research experience in Wharton Behavioral Lab and since she entered the business world, she has navigated a post-90s generation method of helping brands succeed in the China market. Closely connected to many mega-bloggers and local ecommerce distributors, she will share some of her successful stories, including how she managed to use social media to sell 3000 pcs in 10 minutes on one channel, and generated 2 million RMB sales on another channel all in one week!
Mr. Thomas Meyer has 17 years of experience working on leading edge mobile media, mobile marketing, and mobile business initiatives. An internationally experienced mobile specialist, Thomas has consulted with and won awards for leading agencies, brands, and clients including Ogilvy, Wunderman, Y&R, Saatchi & Saatchi, Grey, Iconmobile, Microsoft, Visa, Diageo, Ford, Motorola, Nokia, Vodafone, P&G, and Unilever. Thomas worked 8 years in Singapore, 1 year in London, and 9 years in China as a Mobile Strategist. Today, Thomas is focused on a select number of self-start initiatives as well as high-profile, dynamic mobile consultancy projects for Mobile Now clients. This entails delivering infrastructure, technical, creative, and value-driven mobile solutions. A former video game addict, Thomas has successfully traded his console for scuba diving... but then came the iPhone. In his spare time, he enjoys globetrotting in search of the unique and unusual.
Israeli, living in China for the past 10 years. Senior Student at Peking University, Major in International Relations. Son of Amir Gal-Or, a famous Israeli investor that invested in over 150 companies and set up the first licensed foreign investment fund in China, "Infinity," in 2004, managing over 10 billion RMB to date. Raz set up a media company 'Ychina' with his Chinese partners, which creates entertaining videos and live-streamed content about life in Modern China across both Chinese and Western media platforms. Ychina is essentially a bridge that connects China with the outside world through fun and creative culture communications. In 1 year, Ychina gathered more than 5 million fans and 300 million views across Chinese social networks, and recently started expanding into Facebook, Youtube, Twitter, etc. Ychina's content primarily consists of weekly short-video series in the form of Street Interviews, Reaction Videos, Cultural Experience Videos, etc., all with the common topic of giving a new perspective on a dynamic and innovative New China.